Creators don’t fear subscriptions, we fear traps
Every creator has heard this story:
You sign up for an Adobe Creative Cloud plan that says ₹749/month or ₹1,675/month. You assume it’s a monthly plan.
Then, six months later, you try to cancel and boom Adobe charges you 50% of the remaining annual amount.
That’s not a monthly plan. That’s a lock-in disguised as flexibility.
Here’s the fine print Adobe rarely leads with:
If you cancel an annual plan billed monthly after the first 14 days, you’ll pay 50% of your remaining annual balance.
That’s not rumor it’s written on Adobe’s own Subscription & Cancellation Terms.
So when Indian creators see a “₹749/month” offer, what they’re really buying is a 12-month contract billed monthly, not a flexible month-to-month subscription.
Cancel midway, and you’re charged half of what’s left often a few thousand rupees upfront.
Even the FTC called it out
In June 2024, the U.S. Federal Trade Commission sued Adobe for using deceptive design and hiding “early termination fees” in its most popular plans.
The lawsuit claims Adobe deliberately made cancellation confusing and costly echoing what creators have been complaining about for years.
Adobe responded, denying wrongdoing, but the fact remains: regulators now see the same dark pattern we do.
Why this matters for creators
1️⃣ You lose creative freedom
Creators experiment constantly switching tools, trying new workflows, adjusting budgets.
When your core software punishes you for leaving, it kills experimentation.
2️⃣ You’re locked into tools that slow innovation
The entire creator economy is moving fast AI-driven video editors, browser-based design tools, mobile-first editing apps.
Being stuck in a one-year contract stops you from testing alternatives.
3️⃣ You pay for “downtime months”
Every creator has slow seasons. Maybe you’re shooting less, editing less, or freelancing. With Adobe’s annual contract, you still pay or pay to leave.
4️⃣ It sets a dangerous precedent
When industry leaders normalize anti-creator billing, smaller tools start copying them. We should call this out now, before “cancellation fees” become an industry norm.
The ₹749 confusion explained
In India, Adobe often lists plans like:
Acrobat Pro ₹799/month (first year, annual plan, billed monthly)
Photoshop ₹1,675/month (annual plan)
The catch? That “annual plan billed monthly” phrasing is the trick.
Most creators miss that it’s a 12-month commitment, not a flexible subscription.
👉 In short: “₹749 per month” ≠ “cancel anytime.”
What you can do about it
✅ 1. Choose “true monthly” plans
They cost slightly more each month but give real flexibility. Read the plan type carefully before checkout.
✅ 2. Mark the 14-day refund window
Adobe lets you cancel within 14 days of purchase for a full refund. After that, the 50% early termination fee applies.
✅ 3. Consider creator-friendly alternatives
Many modern AI-powered tools now rival or exceed Adobe’s capabilities without locking you in.
Examples:
ButterCut AI an AI video editing tool that automates subtitles, B-roll, and dubbing with transparent monthly pricing and also pay as you go credits option
Canva Pro / Figma / DaVinci Resolve flexible, cancel-anytime options built for fast-moving creators.
4. Keep screenshots of your subscription
If you ever face an unfair charge, documentation helps when disputing with banks or regulators.
Adobe’s model isn’t illegal it’s outdated
Yes, the policy is written in the fine print.
No, that doesn’t make it fair.
Creative software should liberate creators, not trap them in 12-month contracts disguised as monthly payments.
If Adobe’s tools are truly world-class, people will stay for value not because of exit fees.
💬 Final Thought
Creators build the internet’s best stories, designs, and videos.
We deserve tools that are just as transparent as we are.
If your creativity is month-to-month, your software should be too.
Sources
FTC lawsuit via Reuters (June 2024)
WSJ Coverage of FTC Action
